Stationery pretty
enough to keep,
honest enough to prove.
Refillable journals, plantable cards and heirloom pens — each with a scannable material passport showing its real carbon footprint. Plus ESG-ready gifting kits companies can actually put in a report.
2,400+ people & teams on the founding waitlist
This journal
−38g CO₂e vs. mass-market
The honest difference
“Sustainable” isn’t a feature. Proof is.
Sixty-five percent of stationery makers already use recycled paper. So we compete where the category goes quiet — on traceability, longevity, and measurable impact.
A material passport on every item
Scan the QR and see exactly where the paper came from, its measured CO₂e, and how to plant or refill it. Radical traceability the category hides.
Refillable systems, not throwaways
Our journals and planners take refills, so a $28 cover becomes a five-year object. Papier and Etsy sell you a new one every quarter.
Plantable, and it actually grows
Seed paper from a single traceable seed source — wildflowers for pollinators, not a mystery mix. Bloom rates we publish, not promise.
Impact you can put in a report
Every order — personal or corporate — generates a shareable certificate of trees supported, CO₂e avoided, and plastic displaced.
The founding collection
Priced for a beautiful set, not a splurge.
Most customers build a 2–3 item set around $42 — above mass-market, but made for value-driven makers.
BestsellerBloom Journal
$26Refillable seed-paper cover, 160 FSC pages
PlantableEverbloom Card Set
$186 plantable wildflower greeting cards
RefillableHeirloom Brass Pen
$24Refillable, weighted, made to outlive trends
Gift-readySlow Days Desk Set
$28Planner, notecards & sticky tabs, plastic-free
Impact certificate
128 kg
CO₂e avoided · 120-kit order
ESG gifting that survives procurement.
Branded eco-stationery kits for onboarding, client gifting, and events — co-designed with your logo, packed plastic-free, and delivered with a certificate your sustainability team can put straight into a report.
Co-branded, plastic-free kits
Foil-stamped journals, plantable cards and brass pens — assembled to your brand, from 25 units.
A shareable impact certificate
Trees supported, CO₂e avoided and plastic displaced — measured and audit-ready for ESG & B-Corp reporting.
Refill & take-back program
Restock the team each quarter with refills instead of replacements — lower cost, lower footprint.
Measured, not marketed
Numbers we publish, receipts you can scan.
0g
Virgin plastic per order
5yr
Designed refill lifespan
100%
Home-compostable packaging
1%
Of revenue to the planet
Footprints are illustrative sample figures for this founding preview and will be independently verified per SKU at launch.
Loved by makers and sustainability teams.
“Finally a stationery brand that shows the receipts. The scannable carbon footprint is the reason our sustainability team approved it for client gifting.”
Marisol Vega
Head of People, Lumen Studios
“We onboarded 120 hires with the ESG kits. The impact certificate went straight into our B-Corp report — no other vendor could give us the numbers.”
Daniel Okafor
ESG Lead, Northwind Co.
“I planted the card that came with my journal and it actually bloomed on my balcony. It’s the only notebook I’ve refilled instead of replaced.”
Priya Anand
Illustrator & waitlist member
Testimonials are illustrative samples for this preview.
Good questions
The things people ask before they subscribe.
Rifle sells patterns; Papier sells personalization; Etsy sells volume. We sell provenance. Every Rose All Day item ships with a scannable material passport — where the paper came from, its measured carbon footprint, and how to plant or refill it. And unlike most of the category, our systems are refillable, not disposable, so a notebook becomes a five-year object, not landfill.
Recycled stock is table stakes — 65% of makers already use it. Our wedge is verification: third-party measured footprints per SKU, seed paper with a traceable seed source, plastic-free from cover to mailer, and a take-back refill program. We publish the numbers instead of the buzzwords.
A branded, co-designed kit — refillable journal, plantable cards, and a brass pen — packed plastic-free with your logo foil-stamped. Every order comes with a shareable impact certificate (trees supported, grams of CO₂e avoided, plastic displaced) your team can drop straight into an ESG or onboarding report.
Individual pieces run $16–$28, and most customers build a 2–3 item set around $42. Corporate kits are quoted by volume with tiered pricing from 25 units. Join the waitlist for early-access founder pricing on the first drop.
We ship across the US and to most of Europe. Everything travels in home-compostable or recycled-and-recyclable packaging — no plastic film, no foam, no virgin poly mailers.
The founding collection opens to the waitlist first. Members get 48 hours of early access and founder pricing before the public drop — add your email above to be first in line.
Be first to the founding drop.
Waitlist members get 48 hours of early access, founder pricing, and a plantable welcome card. No spam — just the good stuff.